[PREWAR ADVERTISING] SHO^TENKAISHA  Edited by: RAJIO CHIKUONKITEN HANJO^SAKU

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[PREWAR ADVERTISING] SHO^TENKAISHA Edited by : RAJIO CHIKUONKITEN HANJO^SAKU

[PREWAR ADVERTISING] Edited by Shotenkaisha MAEJIMA Sei-ichi, designer. RAJIO CHIKUONKITEN HANJOSAKU. Seibundo, Tokyo, Showa 7 [1932]. 30.0 X 21.8 cm. From an important series of design portfolios originally produced by Seibundo in 1930. The original title of this work was CHIKUONKI GAKKITEN KOKOKU ZUANSHU and the attributed designer was Maejima Sei-ichi. That original series was distinguished as the Advertising Design [Kokoku Zunshu] series. By 1932, the series had been retitled the Hanjosaku [Planning for Profit] series and all reference to the original designer was dropped, new text was added, etc. In addition, it was bound in boards. This one is dedicated to shops specializing in phonograph albums and musical instruments. This volume consists of 50 pages of plates in both color and monochrome. The front hinge is starting, about good overall., Good

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