Grescoe, Paul: The Merchants of Venus : Inside Harlequin and the Empire of Romance

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Grescoe, Paul : The Merchants of Venus : Inside Harlequin and the Empire of Romance

Raincoast Books, Vancouver BC, 1996

ISBN 155192112X

Every minute someone in the world is reading a Harlequin romance novel. Now for the first time, the world can read the sensational story of how Harlequin Enterprises has become the McDonalds of multi-national publishing. From its founding in 1949 by a former Canadian fur trader and his society wife to the company's bravura 1995 launch in China, [the author] presents a rousing saga that provides an intimate glimpse of the inner workings of a conglomerate that has made a fortune out of seducing the world's women.309p. illus. index.Crisp unread copy.. Book. Book Condition: As New. Binding: Trade Paperback

1st Canadian Edition.

Grescoe, Paul : The Merchants of Venus : Inside Harlequin and the Empire of Romance is listed for sale on Bibliophile Bookbase by Kalamos Books.

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